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Customer Data Platform Free tier up to 1,000 users; paid plans start at $120/mo

Segment

Customer data platform that collects, unifies, and activates customer data from multiple sources.

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Overview

Segment is the leading customer data platform (CDP) that helps you collect, clean, and control your customer data. It integrates with hundreds of tools, making it easy to send data to analytics, marketing, and personalization platforms. The free tier is generous for small businesses, and the Personas feature enables powerful segmentation.